180 Solocast – Stuff vs. Strategy

Do you like collecting all the new stuff? If so, you may be suffering from what I call “bright shiny object syndrome.” There is nothing wrong with investing in your beauty business, as long as you are practicing intelligent investing and savvy spending. Today I explore the benefits of finding a balance between stuff collecting and strategy.

Listen to this episode to learn about profit-possibility in your beauty business and discover where the spa business money sucks are hiding right under your nose.

Subscribe to the Podcast on iTunes, Soundcloud, Stitcher or TuneIn

“Collecting can be fun, but without a solid strategy it might not lead to the growth of success in your beauty biz.” – Lori Crete

Show Notes:

  • What is profit-possibility
  • Where are the spa business money sucks
  • What is the appeal of collecting
  • How important is a business strategy for a beauty business
  • Questions to ask your beauty business clients

Lori’s Tips to Create Beauty Biz Success:

  1. Create a database of your current BCE wants
  2. Create a growth bank worksheet

“There’s never been a better time to look at the stuff you have invested in and see where you can implement some strategy to make it useable and simplify what you’re doing so you can start collecting profits.” – Lori Crete

Links Mentioned:

“The more data you collect the more you’re going to see a common thread that’s going to help you spend money the right way.” – Lori Crete

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Lori Crete

About the Author

A finalist for American Spa Magazine’s 2017 Women in Wellness Mentor of the Year, Lori Crete is a highly sought after industry expert and licensed celebrity esthetician. Owner of Southern California’s Spa 10, she is also the founder of The Beauty Biz Club™, a success-based society dedicated to helping beauty practitioners around the world fill their schedule, increase profits and break through to the 6-figure mark.