148 Alexis Murphy – Why We All Need the Beauty Biz Club

I know I’m technically on a podcasting break while I work on a big project that I’m rolling out early next year, but I just finished up an incredible interview in my Facebook group, The Beauty & Success Launchpad, that I simply could not wait to share with you. I was joined in one of my recent online training sessions by Alexis Murphy, one of the people who has participated in these sessions and is living proof of the benefits of the program. At one point, just before we met last year, Alexis was still juggling three corporate spa jobs and working seven days a week. Now, a year later, she runs her own business and has gotten herself and her husband completely out of debt — all while working just part-time.

Alexis and I had a great discussion about how to be seen by the right clients in the right places and what changed in her business as soon as she joined the Beauty Biz Club. She also shares her favorite parts of the Beauty Biz Club and how to create cash injections into our beauty businesses.

Listen in to this episode to learn what we should be paying attention to right now as estheticians, how to use power placements to your advantage, and why it truly pays to invest in yourself.

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“Like we go get our hair or our nails done, it was the same kind of boost of confidence, but I felt like this was going to last a lot longer than a six-week hair color.” – Alexis Murphy

Show Notes:

  • What are power placements
  • How are power placements used in business
  • What should estheticians focus on right now
  • How to inject cash into a beauty business
  • Who is the Beauty Biz Club for
  • How much do estheticians make
  • What does an esthetician’s day look like
  • When is the slow season for estheticians
  • Should estheticians hire a business coach
  • What client outreach methods should estheticians use

“Investing in myself was scary, but the alternative was far scarier.” – Alexis Murphy

Links Mentioned:

  • Connect with Alexis Murphy:

 Facebook  | Instagram | Alexis Murphy

“Even now it blows my mind and I’m the one who is doing this.” – Alexis Murphy



About the Author

A finalist for American Spa Magazine’s 2017 Women in Wellness Mentor of the Year, Lori Crete is a highly sought after industry expert and licensed celebrity esthetician. Owner of Southern California’s Spa 10, she is also the founder of The Beauty Biz Club™, a success-based society dedicated to helping beauty practitioners around the world fill their schedule, increase profits and break through to the 6-figure mark.