47 Jenn Buker – Becoming a Pro Skin Guru

By Lori Crete | Beauty Biz Show

Oct 24

Lori Crete - The Beauty Biz Show 500

I am super excited today to share my interview with fellow Vermont girl Jenn Buker. Jenn is the owner of Pro Skin Studio, her studio in Vermont, and Pro Skin Guru, her website where beauty biz professionals can buy some of her favorite esthetic equipment. In her previous life, Jenn was a marine biologist, so she has a background in science and a curiosity about how and why things work that she carries with her.

Jenn is full of great tips and information on opening a business in a small town, continuing your education, and where to spend versus where to save. I think you’re really going to love my chat with Jenn – she’s so open and fun and willing to share her awesome beauty biz tricks.

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I don’t take no for an answer, I don’t take failure for an answer.” – Jenn Buker

Show Notes:

  • The benefits of working for yourself
  • The realities of being a marine biologist
  • How Jenn opened a skin care studio in Vermont
  • Why the market crash in 2008 crushed Jenn
  • How Jenn decided to become an esthetician

People are loyal to me, they’re loyal to what I recommend to them.” – Jenn Buker

  • The importance of continuing your education
  • What Jenn’s average day looks like
  • Why clients want to buy from you
  • How Jenn represents and sells other products
  • The importance of treating your clients lusciously

Jenn’s 3 tips to Create Beauty Biz Success:

    1. The little details count
    2. Don’t be cheap, but don’t overspend
    3. Don’t underestimate the value of an amazing massage

When you step into your spa, studio, treatment room, little nook, cranny, whatever today, look at it with your client’s eyes.” – Jenn Buker

Links Mentioned:

  • Check out the products that Jenn carries on her website Pro Skin Guru
  • Connect with Jenn:

 Facebook | Twitter | Instagram | YouTube

Don’t ever underestimate the value of an amazing massage.” – Jenn Buker


About the Author

A finalist for American Spa Magazine’s 2017 Women in Wellness Mentor of the Year, Lori Crete is a highly sought after industry expert and licensed celebrity esthetician. Owner of Southern California’s Spa 10, she is also the founder of The Beauty Biz Club™, a success-based society dedicated to helping beauty practitioners around the world fill their schedule, increase profits and break through to the 6-figure mark.

  • Malu says:

    Skin care is my favorite

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