Top 10 Holiday Prep Checklist
This is the time when I get all my holiday ducks in a row and I am going to share with you the 10 things I do to create a successful holiday season at my spa.
I created this checklist so I could have a profitable holiday season while still finding plenty of time to enjoy the season with my family and friends!
- Online Booking: 90% of my spa appointments are booked while I sleep. My clients thank me over and over again for adding the convenience of online booking.If you don’t have online booking you are missing out on a great opportunity to work smarter not harder!Take advantage of this link to try my favorite system, Schedulicity! 60 Day FREE trial and 25% off each month. Get it here.
- Online Gift Certificates: This is another way I work smarter not harder!Nothing is more exciting than waking up and seeing an extra $150 in your bank account! Seriously, I have gained many new clients by adding online gift cards and simply sending an email out to my existing clients letting them know just how easy it is to buy a gift card for a friend or family member!
This is how I do it: 50% off Set up Fee with Gift Card Café.
- In House Gift Certificates: Some people will want to add on a gift certificate during the checkout process so be sure to have some extra on hand.I purchase mine at Vista Print. Click here for $10 off your order.
*Success Tip Bonus: This one question can boost your sales by up to $10,000:
During the holidays ask each client the following question during check out, “I want to make your holiday season easier. Would you like to get a gift card for a friend or family member?”
- Retail Bags, Jewelry Boxes, Ribbon, Tissue Paper: grab a great selection of these – you know we all need them this time of year and you don’t want to be scrambling at the last minute. I like this resource.
- Other Retail Gift Ideas: Feature extra items in your checkout area and mention them as being simple and easy gift ideas for those hard-to-buy-for people! I love to stock some Tassi Spa Headbands and ViaBuff Face and Body Exfoliators
.
- Stock Up On Your Inventory: Seriously don’t be low on – or out of – your best selling products during the holiday season! Buy 2-3 extra of each and I bet you won’t regret the investment!
- Make A Costco Run: I head to Costco ASAP and I stock up on paper towels, toilet paper, tissue and everything else I need to keep the spa running smoothly. I buy 2-3 of everything so I don’t have to head back to Costco until January. This is a HUGE time saver because Costco and stores like them are super busy during the holidays.
- Prep All Marketing Messages: Create all holiday 3-5 newsletters and set them up to go out accordingly. This step can remove a ton from your “busy time” to do list and can boost your sales by thousands!
- Add a few extra hours to your schedule: During the holiday season, I always go in to the spa a little early and stay a little later. I love my clients, I love my spa and If I wrap my mind around the business opportunities that are available this time of year I always see it as a blessing – not a sacrifice – to be working more. And, if I plan this in advance with the RIGHT ATTITUDE it doesn’t seem so daunting. It always turns out to be fun and inspiring because everyone is happier during the holidays.
- Create and schedule your social media posts! Nothing says, “I am open for biz” more than a daily social media reminder! Get yours in order and ready to go!!!
BONUS TIP: I keep healthy snacks on hand and I buy them 3 boxes – or more – at a time. Here’s my current favorite: Quest Nutrition Protein Bar, (Vanilla Almond Crunch).
BONUS BONUS TIP: In the Beauty Biz Club, we’ll be talking more about how to ROCK your holiday season and not lose your sanity in the process.

About the Author
A finalist for American Spa Magazine’s 2017 Women in Wellness Mentor of the Year, Lori Crete is a highly sought after industry expert and licensed celebrity esthetician. Owner of Southern California’s Spa 10, she is also the founder of The Beauty Biz Club™, a success-based society dedicated to helping beauty practitioners around the world fill their schedule, increase profits and break through to the 6-figure mark.