What exactly is it that you should be doing more of?

By Lori Crete | Coaching

Jul 15

The following are quotes from my long-term regular (extremely loyal) clients.

I asked each one why they choose to spend their time and money in my treatment room.

It was a wonderful learning experience for me and I am thrilled to share it with you.

Take something away from every sentence… I have underlined key words to pay attention to. Use these words as a refresher to be sure you are offering these things to your clients.

Let this inspire and enlighten you to become the best esthetician you can be for your clients!

“Results! I love the fact that these treatments have visibly slowed the aging process!” ~ Candace

“I like the fact that I get pampered, and I love the fact that I leave feeling completely refreshed mentally, physically and spiritually!” ~ Ginger

“Lori is my resource for all of my skin care needs. My recent facial was catered exactly to what my skin needs, leaving me with immediate results and noticeably healthier skin. After years of experimenting with different products and procedures I am happy to have finally found a skin care program that gives me the results I want!” ~ Shelby

“Not only has getting facials helped my complexion, but also the products, advice and regimen I am on now maintains my skin in-between visits. I have recommended many of my friends to Lori and I would highly recommend it to anyone that is looking for relief from difficult skin. I would not trust my skin to anyone else!” ~ Elizabeth

“I admire that Lori is so compassionate towards my needs, and the fact that she loves what she does makes me look forward to every visit to her spa!” ~ Debi S.

“I just had the most amazing and relaxing facial by Lori. Been going to her for 9 years now, she is by far the best! Thx Lori. Luv u” ~ Vicki K.

“Two days after I started using products that Lori recommended in a free skin care product consultation appointment my husband noticed and asked me what I was doing differently because my skin looked so smooth.” ~ Emily R.

“I loved the facial and there was a difference. I looked plumper and softer! Yea! The oxygen was amazing! Lori is at the top of her field in all aspects. Her knowledge, her vision, her passion, her grace, along with her leadership skills make for an incredibly inspirational lady.” ~ Ginny

“I trust Lori. Lori offers only the finest quality of products and services that she personally believes in. I never feel pressured to purchase additional products, but I am happy to buy the products that Lori has introduced to me because she has taken careful consideration of my skins needs. She is well educated in all areas of skin conditions and products (not just her own products/services but with other products/services that she chooses NOT to offer for her various reasons). She is professional, knowledgeable, kind and genuine… she is full of positivity and is truly looking out for what is best for you and your skin! As a woman that desires to age gracefully and beautifully (without going under the knife!), I appreciate this immensely!” ~ Tasha

“Lori customizes my treatments to meet my skin care needs. I can’t imagine going to anyone else!” ~ Emily C.

“Lori is dedicated to excellence in customer satisfaction. Lori is knowledgeable and confident in all skin care, at the same time making you feel special in every way. I want to thank Lori for all of her tireless dedication. I truly appreciate and trust her. I would recommend her to all of my family and friends.” ~ Laura M.

The following is one of my favorites 🙂

“I have chosen Lori to be my esthetician because she is excellent at what she does and we laugh our a____ off together 🙂 “~ Juilette O.

Have you asked your clients what it is that keeps them coming back?

If not go ahead. One of the best ways to become more successful is to figure out what you are doing right – and do a lot more of it!

Looking for some interesting new ways to build your client list? Check out my esthetician success library http://www.theestheticianmentor.com/success-store/

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About the Author

A finalist for American Spa Magazine’s 2017 Women in Wellness Mentor of the Year, Lori Crete is a highly sought after industry expert and licensed celebrity esthetician. Owner of Southern California’s Spa 10, she is also the founder of The Beauty Biz Club™, a success-based society dedicated to helping beauty practitioners around the world fill their schedule, increase profits and break through to the 6-figure mark.

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