Comparing ourselves to others can be draining, so today I highlight three comparisons that matter to your beauty biz and why. I hope this episode helps you take some pressure off and gain some insight on how to take your business to new heights.

In this episode, I offer up a sneak peek into my personal success journal and explain the important difference between client attraction and acquiring a client for life.

Listen in to learn why I stopped using the term “six-figure esthetician” and how the phrase “booked perfectly” was born.

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“You can make six to seven figures and still have very little money and joy.” – Lori Crete

Show Notes:

• What is in Lori’s personal success journal
• Why did Lori stop using the term “six-figure esthetician”
• Which important questions you should ask yourself about your business
• How to move away from a six-figure focus to an aesthetician mindset
• What does it mean to be booked perfectly versus booked solid
• How to build trust with clients

“The abundant aesthetician focuses on passion and profits, not just six figures.” – Lori Crete

Lori’s 3 Comparisons That Matter:

1. Six-Figure Esthetician vs. Abundant Esthetician
2. Booked Solid vs. Booked Perfectly
3. Client Attraction vs. Client for Life

“Despite the challenging economic times I realized that I had the potential to not only survive, but thrive in the beauty industry — and a lightbulb went off: I have to help other estheticians do the same.” – Lori Crete

Links Mentioned:

• Connect with Lori:

Spa Star Instagram | Beauty Biz Instagram | Beauty & Success Facebook group | The Beauty Biz Club

“I couldn’t shake the feeling that you might need to hear the message I share today.” – Lori Crete

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